Roof 1 Construction

We wanted to educate our customers about their roofs so that they could make informed decisions on what the best remedy would be for them, not what makes us the most money or what moves our inventory the fastest. Without the high pressure sales approach we found that our customers appreciated our service rather than dreading the ordeal of the “used car dealer” sales pitch. We figured that if we were honest and informative, we could develop a relationship with our customers and a certain level of trust that would last well past the final clean-up stages of the work we just performed. We wanted to make sure that if we ran into a past customer in the supermarket that we would have no hesitation approaching and greeting them, instead of hiding in the next isle afraid to show our face.